My work is highly creative and market focused. The design services I provide are a great fit for entrepreneurs, start-ups and any business looking to take their product packaging to the next level. I work full-time from my studio in Vermont and I am available for hire or to discuss your design needs - wherever you are based.
My name is John Stoyles, I am an independent (self-employed / freelance) packaging and graphic designer.
I graduated design college over twenty years ago and have been working in the design and marketing industry ever since. I always take a ‘marketing through design’ approach to my work, helping products launch, evolve and grow successfully.
I create great looking, purposeful packaging design.
I create the graphic design for packaging. Graphic design encompasses everything communicated visually on the package including images, color, pattern, typography, logos, diagrams, illustration and photography.
The packaging I create artwork for can be as simple as a single adhesive label through to a complex cardboard structure complete with inserts and user guides.
1. Understand. My briefing form makes it easy for you to provide background and information.
2. Establish a Style. Appropriate for the product, your customers and the sales environment.
3. Add Engagement. By integrating you brand/product story and creating a unique sales ‘hook’.
4. Make it Purposeful. Features and benefits are the product facts that convince us to buy. Your strongest assets need to be an integral part of the design presentation.
5. Make it Yours. Your product name and brand identity should be front and center. It makes your packaging unique, memorable and stand-out.
Read my design tips.
A collection of design need-to-knows and thought provoking pointers to help you think about your packaging design.
Because every project is unique I provide individual estimates. For an estimate, you will need to complete my online briefing form or give me a call to run through your needs.
I send out a link to the briefing form and provide my contact details once I receive your name and email.
For a FREE estimate enter your details here:
My name is John Stoyles. I am a professional, independent (freelance) packaging and graphic designer based in the United States. I design the graphic artwork for packaging.
Graphic design encompasses everything communicated visually on the package including images, color, pattern, typography, logos, diagrams, illustration and photography.
The packaging I create artwork for can be as simple as a single adhesive label through to a complex cardboard structure complete with inserts and user guides.
